Client: Deutsche Bank

Abu Dhabi Launch Event

Creative Solution

BESPOKE LAUNCHES AND SPECIAL EVENTS

To launch the Abu Dhabi branch of Deutsche Bank, The Bridge designed and created a stylish inauguration event at the Yas Hotel. Attended by H.E. Sheikha Lubna Al Qasimi, Minister of Foreign Trade for the UAE, H.E. Sultan Bin Nasser Al Suwaidi, Governor of the Central Bank of the UAE, Dr. Jassim Al Manai, Chairman of the Arab Monetary Fund, the evening was high profile and featured a stunning VIP entrance that fused cultural traditions with the professionalism of Deutsche Banks' identity.

With lighting, sound, video and projection, the Yas Hotel Ballroom was transformed into a beautiful branded atmosphere for over 300 clients, press, and 14 VIPs.