Client: Masdar

A Series of Press & PR events

Creative Solution

BESPOKE LAUNCHES AND SPECIAL EVENTS

Working in partnership with London advertising and design agency KBW Ltd, The Bridge created a series of PR and Press events for Masdar Abu Dhabi Future Energy Company during the recent World Future Energy Summit in Abu Dhabi.

The Bridge designed and coordinated a tour for 100 international energy press at three areas inside Masdar City, as well as constructed impressive viewing platforms and facilities at each site. This was then followed by a VIP press conference with production at Le Royal Meridien hotel. Guests were then moved to the stunning Emirates Palace Hotel where a gala dinner with entertainment was provided.